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Packaging for cosmetics and related beauty sectors
Cosmetics packaging overlaps with pharmacy, sustainable brands and gift packaging:
- Pharmacy & pharmaceutical packaging — pharmacy own brands with a cosmetics range.
- Sustainable packaging — mono-PE, kraft paper FSC, compostable organic options.
- Organic & farm shop packaging — direct marketing of natural cosmetics with a farm shop concept.
- Jewellery & accessories packaging — complementary premium packaging for cosmetics boutiques.
- Ziplock bags — all variants regardless of application area.
- Packaging by application — overview of all industry ranges.
Popular cosmetics packaging variants
Popular packaging variants for cosmetics and natural cosmetics brands:
- Kraft paper stand-up pouches — the organic brand standard.
- Stand-up pouches with a window — bath bombs and visual presentation.
- Adhesion seal bags with an air hole — breathable for natural soaps.
- Drawstring bags — premium gift look.
- Small ziplock bags — sample sets and mini sizes.
Popular individual products from this range:
Shipping & delivery
We ship promptly and reliably from our German warehouse. For large orders, direct shipping by forwarder. For printed special sizes, the lead time is scheduled individually. Free shipping from 200 € net within Germany.
What are cosmetics and natural cosmetics packaging?
Cosmetics packaging refers to bags and film packaging for solid cosmetic products: natural soaps, bath bombs, bath salts, scrubs, solid shampoo, solid conditioner, lip balm, powder products (dry shampoo, tooth powder, deodorant stick powder), beauty tools (pads, sponges) and sample ranges.
Unlike liquid cosmetics (jars, bottles, tubes), solid cosmetic products are increasingly packaged in bags — part of the plastic-free movement and the trend towards solid, water-free cosmetic formulations.
Typical requirements: breathability for natural soaps (adhesion seal with an air hole), an aroma barrier for products with active essential oils (aluminum laminate), visibility for bath bombs (OPP window) and a premium look for gift ranges (kraft paper, cotton drawstring).
Materials are certified to EU 10/2011 for direct food contact — important for lip balm and edible beauty products.
What are cosmetics packaging suitable for?
- Natural soaps: adhesion seal bags with an air hole for breathable soap storage (prevents condensation).
- Bath bombs and bath additives: stand-up pouches with a window for visual presentation of the colourful bath bomb look.
- Solid shampoo and solid conditioner: kraft paper stand-up pouches with an aluminum inner layer for aroma protection.
- Scrubs and body scrubs: ziplock bags with a write-on panel for the INCI list and usage instructions.
- Premium soap gift packaging: cotton drawstring bags with a bow loop and logo embroidery.
- Indie beauty sample sets: small ziplock or adhesion seal bags for mini sizes and trial ranges.
- Organic and natural cosmetics brands: FSC-certified kraft paper and compostable PLA laminates for sustainable brand positioning.
Which cosmetics packaging variants are available?
The choice of cosmetics packaging depends on product form, brand positioning and sustainability ambition:
- Kraft paper stand-up pouches: organic brand look with a stable base for solid shampoo, bath salts, scrubs.
- Stand-up pouches with a window: for bath bombs and visually attractive bath additives.
- Adhesion seal bags with an air hole: breathable for natural soaps.
- Adhesion seal bags: a transparent self-adhesive closure for shipping and POS presentation.
- Drawstring bags: cotton or PP fleece for premium soap gift packaging.
- Small ziplock bags: for sample sizes, mini ranges, testers.
- Ziplock bags with a write-on panel: for the INCI list, batch information, usage instructions.
- Paper carrier bags: take-away sales in natural cosmetics boutiques and organic stores.
Benefits of cosmetics packaging
- Plastic-free look: kraft paper bags fit perfectly with natural brand positioning.
- Window for visual presentation: bath bombs and colourful products draw attention at the POS.
- Breathable closures (air hole) for natural soaps — prevents condensation and the squeaky effect.
- INCI-compliant printing possible — mandatory cosmetics declarations directly on the packaging.
- Food-grade certified to EU 10/2011 — important for lip balm and edible beauty products.
- FSC-certified paper on request for organic and natural cosmetics brands.
- For private & trade: all customers – B2B and B2C alike – receive transparent volume pricing directly in the order table, with no minimum order value.
- Fast shipping from our German warehouse.
Material properties of cosmetics packaging in detail
Cosmetics packaging requires material-specific properties depending on the product: breathability for natural soaps, an aroma barrier for products with active essential oils, a premium look for gift packaging, visibility for bath bombs.
OPP 30 microns with an air hole — the natural soap standard
Crystal-clear OPP film with a small punched air hole in the upper area. Self-adhesive adhesion seal on the flap. Breathable thanks to the air hole — prevents condensation and moisture build-up with natural soaps.
Kraft paper 60–80 g/m² — the organic standard
Natural or coloured kraft paper in artisan quality. Printable with high-resolution brand designs. Standard for solid shampoo, bath salts, scrubs, dry shampoo. Fully FSC-certifiable on request.
Kraft paper with AL7 / LDPE — aroma protection
Kraft paper outer, aluminum barrier layer, PE inner. Artisan in appearance, technically with a full aroma barrier. Standard for solid shampoo with essential oils, aroma-active natural cosmetics, high-quality soap ranges.
OPP with a window — bath bomb premium
Stand-up pouch variant with a transparent front and kraft paper back. Bath bombs are presented visually, while the kraft paper back carries the INCI list and the brand logo.
Cotton drawstring — premium gift
100% cotton in OEKO-TEX quality, printable by screen or transfer printing, optionally with an embroidered logo finish. Reusable as a storage or cosmetics bag — this makes ecological sense from around 10 uses compared with single-use packaging.
Food certification
All materials are certified to EU 10/2011 for direct food contact — important for lip balm (oral contact) and edible beauty products. Declaration of conformity (PIM) with every order on request.
Customisation — brand printing, INCI layout and special sizes
Cosmetics packaging is a carrier of brand identity — printed packaging is central to cosmetics marketing.
Printing processes
Printing in gravure with up to 10 colours, including Pantone spot colours, metallic effects, hot foil embossing and partial high-gloss or soft-touch varnish. For premium indie beauty brands: matt varnish combined with gold/copper accents is particularly popular.
INCI-compliant layout
We design the packaging INCI-compliant with the ingredients list, mandatory declarations under the Cosmetics Regulation, batch number, expiry date (or PAO symbol), brand logo and marketing messages. Translation for export markets (EN, FR, ES, IT) on request.
Special sizes and special shapes
Format adjustments are freely selectable in width (60–250 mm) and height (90–400 mm). Bath bomb packaging typically with a window of 50×80 mm. Stand-up pouches for solid shampoo with a hanging punch hole.
We clarify the minimum quantity and lead time individually following your enquiry, from print approval. For indie beauty start-ups with small runs we recommend unprinted standard stock with applied labels as an interim solution. Submit an enquiry.
Sustainability — cosmetics packaging for organic and natural cosmetics brands
Natural cosmetics brands increasingly opt for recyclable or compostable packaging — a central element of a sustainable brand strategy. We support indie beauty brands through the transition to PPWR-compliant packaging.
FSC-certified kraft paper
On request we supply all paper packaging with FSC certification as proof of sustainable forestry. Important for organic, natural cosmetics and plastic-free brands. Minimal cost surcharge.
Mono-PE and PPWR compliance
Mono-PE laminates (PE/EVOH/PE) are recyclable in the PE stream, NIR-detectable in German sorting plants and RecyClass design guideline-compliant. They meet the EU Packaging Regulation from 2030.
Compostable kraft paper/PLA laminates
For dry cosmetic products (solid soap, solid shampoo without essential oils, dry shampoo), kraft paper/PLA laminates are industrially compostable to EN 13432. Not suitable for fatty or oily products (PLA degrades).
Reusable premium packaging
Cotton and fleece drawstring bags are reusable many times over (50–100 cycles) and therefore have a considerably better ecological footprint than single-use packaging. Ideal for premium soap ranges and gift sets sold as a high-quality beauty experience.
Reduced material use
Plastic-free marketing also works through material reduction: adhesion seal bags in 30 microns OPP film use 60–70% less material than comparable PE bags. Material efficiency is often the biggest lever in the sustainability report.
Frequently asked questions about cosmetics and natural cosmetics packaging
Which packaging is suitable for natural soaps?
Adhesion seal bags with an air hole. Natural soaps "sweat" in airtight packaging — the air hole prevents moisture build-up and the squeaky effect. The self-adhesive flap allows shipping and POS presentation in a single pack.
How is it best to package bath bombs?
Bath bombs benefit from visual presentation — stand-up pouches with a window are ideal. The colourful bath bombs are visible, while the packaging simultaneously protects against moisture and mechanical damage.
Which packaging for solid shampoo?
Solid shampoo often contains essential oils that escape without a barrier layer. Recommendation: kraft paper stand-up pouches with an aluminum inner layer — organic look outside, aroma protection inside.
Are the packaging approved for lip balm?
Yes — all bags marked "food-grade" are certified to EU 10/2011 and therefore also approved for lip balm (oral contact) and edible beauty products. Declaration of conformity on request.
Can I have the INCI list printed on the packaging?
Yes — for custom orders with individual printing we integrate the mandatory INCI declarations, batch number, expiry date and marketing layout in a single design approach. Minimum quantity on request, lead time on request.
Are compostable cosmetics packaging available?
Yes — kraft paper/PLA laminates industrially compostable to EN 13432. Suitable for dry cosmetic products (solid soap, solid shampoo, dry shampoo). Not for fatty or oily products, as PLA degrades on contact with fat.
Is FSC-certified kraft paper available?
Yes — on request we supply all kraft paper bags FSC-certified. Important for organic and natural cosmetics brands with a sustainable brand promise. Minimal cost surcharge.
Which sizes are common for sample sets?
Sample sizes are typically 70×100 mm to 100×150 mm for 10–20 g product quantities. For sample sets (3–5 mini sizes), small ziplock bags combined in a larger adhesion seal bag as a multi-pack.
Breathable vs. airtight — which and when?
Breathable for natural soaps, solid shampoo without essential oils, dry products at risk of moisture. Airtight for solid shampoo with essential oils, bath bombs (moisture protection), powder products.
Can I have premium packaging with a fabric drawstring closure?
Yes — drawstring bags in cotton or PP fleece. Popular for premium soaps, gift sets, wedding favours and boutique sales.
Are the packaging PPWR-compliant?
Mono-PE packaging and kraft paper bags are mono-material recyclable and meet the EU Packaging Regulation from 2030. Aluminum laminates fall under PPWR exemptions for aroma-sensitive products.
Do you send samples before the order?
Yes — we send samples of all standard sizes before you order. Custom orders (printing, special sizes, INCI layout) on request via the contact form.


































